About Us

GovConnex builds industry-leading software for teams that engage with government. We empower our customers to better engage with government by bringing the right information to the people who need it. Our customers include ASX100, FTSE100 and Fortune 500 companies, as well as leading industry associations, trade unions, government business enterprises, consultancies, and NFPs.

About the Role

We are seeking a Brand and Content Marketer to lead our marketing efforts and contribute to our next phase of growth. This role is ideal for someone comfortable navigating ambiguity, setting their own direction, and looking for a career-defining opportunity to accelerate their professional growth. The successful candidate will be hands-on in developing and executing our marketing strategy, with a strong focus on building awareness through content, partnerships and events across Australia and the United Kingdom, while working across the business including with our Product, Customer Success and Sales teams.

Core Responsibilities

1. Develop and oversee the production of high-quality written content, ensuring accuracy, clarity, and attention to detail. Manage and guide external content writers to maintain consistency with the brand voice and standards.
2. Develop positioning and messaging for GovConnex’s product offerings to align with customer needs and internal business objectives. This will involve working closely with the Product, Sales and Customer Success teams.
3. Develop content, collateral, website copy, and pitch decks to support Sales and Customer Success teams in conversations with prospects and customers. Continually improve collateral based on business needs and customer feedback.
4. Collaborate with the Product team to ensure consistency in product update documentation and in-product communications.
5. Develop and implement strategic social media campaigns, with a particular emphasis on LinkedIn, to enhance brand visibility and engagement across target B2B audiences.
6. Design, track, and report on key marketing metrics to evaluate the effectiveness of campaigns, providing actionable insights for continuous improvement.
7. Support virtual and in-person events through communications, organisation, and execution.
8. Stay informed about current political trends and industry issues, leveraging this knowledge to create relevant and impactful content that resonates with our audience.

What we value

1. An entrepreneurial mindset including an ability to confront open-ended problems in unstructured environments.
2. A bias to action and demonstrating outward impact.
3. Exceptional written and verbal communication skills including the ability to translate complex product ideas into clear, compelling, value-oriented messaging.
4. Ability to work effectively with different teams to drive successful outcomes.
5. Someone who is adaptive and introspective.
6. Data driven approach including the ability to design and report on meaningful marketing metrics.
7. Would be great but not required: experience working in B2B marketing for a software company, some experience with Figma or similar tools.

What We Offer

1. Competitive Compensation: A highly competitive compensation package.
2. Impactful Role: Opportunity to drive significant impact within the company.
3. Growth Opportunities: Work with a proven high-growth startup that can accelerate your career development.
4. Hybrid work environment: Work from home two days per week.

How to apply

Email your CV and a short answers to the following questions:

1. Why do you want to work at GovConnex?
2. What does your ideal role look like?
3. Anything else we should know about you?

to careers@govconnex.com.

All recruitment and promotion of employees will be based on merit regardless of sex, race, marital status, sexual orientation or religion. We aim to recruit a diverse range of people with varied talents to help us achieve our goals.